TAG: Momo app

ABI Research: Third Generation of LBS to Capitalize on Location-Based Advertising

June 23, 2014By

The LBS market continues to grow strongly and with the arrival of always-on ubiquitous location, ABI Research believes that the market is ready to truly support location based advertising efforts. In Western Markets, a third generation of location-based services is now underway. It has forecast retail/shopping, ambient intelligence, hyperlocal social and personal asset tracking/BLE beacon applications to emerge as the... read more