TAG: Mobile World Congress

Location-Based Advertising Getting Higher Visibility

March 25, 2014By
Airpush-MWC

When one talks about the worldwide location industry, mobile resource management — fleets and trucks, for instance — aren’t sexy at all, but they make money. What is supposed to be sexy is location-based advertising.  According to many analysts, location-based advertising has been hampered by a few things: education for both consumers and mobile advertisers, privacy issues, and relevant proximity... read more

Qualcomm Offers Commercial Advanced Chipset for Automotive

February 24, 2014By

Qualcomm Technologies, Inc., has added the Qualcomm Gobi 9×30 platform with extended lifecycle support to Snapdragon Automotive Solutions, enabling advanced telematics and infotainment features for next-generation systems. The announcement was made at Mobile World Congress, being held this week in Barcelona, Spain. Based on Qualcomm Technologies’ fourth-generation LTE platform, the Gobi 9×30 supports LTE Advanced Category 6 with up to... read more

MWC: Is the Connected Car the New Mobile Phone?

March 27, 2013By
General Motors and AT&T display at Mobile World Congress' Connected City.

This year’s Mobile World Congress, held late last month in Barcelona, featured the world’s largest mobility conference. While there was not a lot of strictly location-based services news, connected vehicles seemed to be the big deal. Ford and GM both made important announcements, sending a signal that wireless information and connectivity is here to stay in a vehicle — and... read more

This article is tagged with and posted in Wireless LBS Insider

Connected Car Biggest MWC News, 2G to Retire

March 13, 2013By

It’s a streak. The Connected Car was yet again the most exciting emerging technology in the room, this time at the Mobile World Congress (MWC). The connected car service includes navigation, infotainment and location offerings. The big news in this sphere has come from General Motors, but more about that later. Do you remember the death of cellular digital packet... read more

This article is tagged with , and posted in Newsletter Editorials, Wireless LBS Insider

FICOSA Integrates OriginGPS Antenna Module in Telematic Unit

March 4, 2013By

FICOSA demonstrated a telematic unit integrating a multi-service antenna module for positioning and satellite navigation supporting all the geographic positioning standards at the 2013 Mobile World Congress in Barcelona in February. The major advantage of this technological innovation is that the proposed multi-channel GPS/Galileo/GLONASS/BeiDou/QZSS receiver allows tracking across all the different navigation and positioning satellite standards worldwide, so that automakers... read more

This article is tagged with and posted in Road, Transportation News

Brave New World of Data via the Cloud

February 29, 2012By

The frightening thing about the Mobile World Congress in Barcelona, the bloody awful frightening thing is the sheer amount of data talked about, enthusiastically envisioned, planned for. Planned for in the sense of throwing up business cases and wheeling and dealing new products and services for millions and billions of users that will pump vast amounts of data, countless numbers... read more

Mobile World Congress 2010: Planet of the Apps

April 1, 2010By
APP PLANET featured 100 exhibitors and a lounge for old-fashioned social networking.

It’s that time of year, around Valentine’s Day, when most of the who’s who in the mobile phone industry meet at the Mobile World Congress. I have been attending this event for nearly 15 years, and have seen the location change from Cannes to Barcelona, and the name change from GSM World Congress to 3GSM World Congress to Mobile World Congress. At the same time, the number of mobile phone users shot up from the millions to the billions. A new feature this year was the App Planet hall. The attendance of 47,000 was only marginally down from the 49,000 visitors in 2009, making it still a very busy a event, with no sign of the recession compared to other shows I’ve seen. It’s still the best place to meet companies in the mobile space — I met 25 in three days, as well as running into ex-colleagues and contacts who, like me, have been attending for years. read more

This article is tagged with , and posted in The Business