TAG: augmented reality

Juniper: Augmented Reality Apps Could Mean $300M in 2013

November 9, 2012By

A new report from Juniper Research has found that with brands and retailers increasingly keen to deploy augmented reality (AR) capabilities within their apps and marketing materials, AR applications will generate close to $300 million in revenues globally in 2013. The report found that while the traditional pay-per-download payment model would continue to account for the largest share of revenues... read more

This article is tagged with , , , and posted in Mobile

Augmented Reality for Precision Navigation: Enhancing Performance in High-Stress Operations

June 1, 2012By
Photo approved for release by MC1(AW/SW) Michael W. Pendergrass, Fleet Public Affairs Center Atlantic, (757) 444-4199 ext 322

Augmented reality delivers two important military capabilities to the warfighter: situational awareness and precision piloting capabilities, both key to survival on the battlefield. Look-ahead drive-to-position, based on accurate GPS positions, extends the importance of GPS to high-speed operation or very close maneuvering situations where humans cannot cycle through a chart or map display, then place themselves in the real world to make maneuvering decisions. read more

This article is tagged with , and posted in Defense, Precision Guidance

On the Edge: Driving Reality Home

May 1, 2011By

A new navigation system looks to make driving safer by removing the need for drivers to look away from the road at their navigation device. With Wikitude Drive, as a driver moves down the road, the route is “drawn” onto the live video screen of an Android smartphone. How is this possible? Augmented reality. read more