GTX Corp, which specializes in putting GPS technology in consumer products, and Atlantic Footcare have signed a manufacturing and distribution agreement to develop and launch GPS embedded insoles. Under the agreement, Atlantic Footcare will be making an investment of $200,000 to advance the development of the new GPS SmartSoles.
Atlantic Footcare, headquartered in Rhode Island, has been a designer and manufacturer of insoles for more than twenty years and supplies many of the major athletic and shoe companies, national retail chains, and the U.S military with high-quality and comfort insoles. Atlantic Footcare has experience in embedding electronics inside insoles through other partnerships and alliances and has completed the first prototypes of the GPS SmartSoles, which are undergoing testing.
“This relationship and investment with GTX is a great opportunity to couple technology with an insole, enabling us to produce a truly innovative and cost effective solution to meet today’s growing personal tracking needs. We are very excited at the opportunity to be at the forefront of wearable GPS tracking technology,” said Charlie Sipes, Atlantic Footcare president.
GTX Corp had been researching ways to further miniaturize its GPS module to penetrate new markets and expand current ones. “Compared to our existing module, this next gen is approximately 30 percent smaller, thinner, and lighter; 20 percent less expensive; and has 200 percent more battery life. It is equipped with a motion sensor and advanced A-GPS technology for pinpoint accuracy and rapid time to first fix,” said GTX Corp CEO Patrick Bertagna. “The opportunity to partner with Atlantic Footcare opened up and with this latest next generation device, embedding the module inside an insole was a natural next step.”