Personal Tracking

Placecast Unveils PlaceAd Mobile Advertising Platform

September 25, 2013By
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Placecast has launched PlaceAd to enable media buyers to target and reach mobile audiences based on their location. In addition to location, advertisers can target and optimize messaging across criteria including age, gender, interests, device type and operating system, time of day, and weather. PlaceAd is a demand-side platform (DSP) built to maximize the value of location-based inventory on mobile.... read more

Garmin Updates Astro GPS Dog Tracking System with the DC 50 Collar

September 5, 2013By
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  Garmin International Inc. now offers the DC 50 – a new and improved GPS dog tracking collar that’s even more robust and reliable than previous models. “From more reliable satellite reception to a more rugged design, the new DC 50 gives sporting dog owners what they’ve been asking for,” said Dan Bartel, Garmin’s vice president of worldwide sales. “The... read more

GPSTrackIt Announces New Analytics Dashboard

September 3, 2013By

GPSTrackit’s Fleet Manager Software now features an Analytics Dashboard that enables fleet managers to monitor and review fleet performance by reviewing historical data in a series of charts and graphs. Fleet Manager is a robust application providing fleet owners and managers with a comprehensive suite of integrated tools, GPSTrackIt said.  The system delivers real-time GPS vehicle tracking, vehicle maintenance scheduling,... read more

Qualcomm to Sell Fleet Management Unit for $800M

August 28, 2013By
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Qualcomm Incorporated has signed a definitive agreement to sell its fleet management and tracking business Omnitracs to Vista Equity Partners for $800 million in cash. The acquisition will include all of Omnitracs operations in the U.S., Canada and Latin America, including Sylectus and FleetRisk Advisors, which were acquired by Omnitracs in 2011. The transaction is expected to be completed during... read more

Mobile Resource Market Shows Largest Growth in Location Industry

August 28, 2013By
Teletrac

Mobile resource management has never been a sexy market full of buzz and excitement — we are talking tracking trailers and containers. However, it is on pace to see double-digit growth through 2020. Led by a handful of companies in local fleet, long haul, cellular and trailer tracking, MRM has never faced ups and downs like other location market segments.... read more

GTX Corp to Develop Wearable GPS SmartSoles

August 7, 2013By
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GTX Corp, which specializes in putting GPS technology in consumer products, and Atlantic Footcare have signed a manufacturing and distribution agreement to develop and launch GPS embedded insoles. Under the agreement, Atlantic Footcare will be making an investment of $200,000 to advance the development of the new GPS SmartSoles. Atlantic Footcare, headquartered in Rhode Island, has been a designer and... read more

Rocky Mountain Tracking Adds CDMA Products and Services

August 7, 2013By

Rocky Mountain Tracking has added new GPS tracking devices that utilize CDMA cellular data networks in addition to its existing GSM-based devices. CDMA coverage has steadily grown within North America during the last decade and is sometimes available in places where GSM networks don’t currently provide coverage. “Adding support for CDMA based devices allows us to offer our customers a... read more

This article is tagged with and posted in In-Vehicle Services, LBS/Wireless News, Personal Tracking

Automatic Threat Assessment: Tracking System Tells Friend from Foe

August 1, 2013By
THE COMBINATION of intrusion sensors and a tracking system allows for Automatic Threat Detection.

Ongoing threats from terrorist activities at critical facilities require early detection before the threats can reach their target and complete their mission. This has produced the need for advanced security systems to effectively detect terrorist activity, while reducing alarms caused by normal friendly activity. Automatic Threat Assessment, also referred to as Identify Friend or Foe (IFF), is the ability to automatically acknowledge alarms created by friendly assets. It can be achieved with a security system that uses GPS and geospatial data to go beyond the typical intrusion-sensor-only configuration. read more

This article is tagged with and posted in From the Magazine, Personal Tracking, Security & Surveillance