Newsletter Editorials

License Plate Geo-Tracking: We Know Where You’ve Been

November 14, 2012By

It’s all about knowing where people are located. The government and private companies are taking hundreds of millions of geo-coded photos of license plates creating huge databases of where you’ve been. Meanwhile, hyper local mobile ads don’t work when ad networks sometimes receive grossly inaccurate locations of targeted consumers. Xad has developed a way to evaluate and score the accuracy... read more

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Waze to Offer Location-Based Ads

November 13, 2012By

The month of October and now into November was filled with several conferences, but not a lot of location news. A few news snippets, while not blockbusters, were important. One was Waze’s decision to offer its own location-based advertising. Another was a milestone for Ford, which said its Sync information system is now in five million vehicles.  On an end-of-an-era... read more

ION, LightSquared, and GPS IIF-3

October 10, 2012By
Stained-glass

By Don Jewell It had to happen sometime. I just thought or hoped it might take a few more years. But I guess I should not be surprised since I experienced a wonderful 30-year U.S. Air Force (USAF) career and that has been over for more than a decade. I have been working GPS issues since 1978. So I guess... read more

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Mapplegate Causes Apple CEO to Suggest Alternatives

October 10, 2012By

The uproar caused by glitches in turn-by-turn and other features from Apple’s new Maps feature has forced CEO Tim Cook to make a public apology. It also has made some in the industry wonder why Apple decided to drop Google Maps in the first place — though many say it was the smart thing to do in the long run.... read more

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Future Visions from the GNSS Oscar Winners

October 3, 2012By

At the magazine’s annual Leadership Dinner, held during the ION-GNSS Conference, we gave the first GNSS Leadership Awards to four individuals for their respective work in the four fields of satellites, signals, services, and products. We asked each recipient to give us a vision of the future: upcoming work, whether that’s something they plan to undertake or they think someone... read more

iOS, Android Adoption 10 Times that of PCs

September 20, 2012By

We are making history. The rate of iOS and Android device adoption has surpassed adoption rates for any other consumer technology in recent history, reports analytics firm Flurry. Android and iOS devices are being adopted at a rate 10 times faster than the rate of PC adoption during the 1980s. Smart device adoption is growing twice as fast as Internet... read more

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