LBS/Wireless News

Shipments of Wearable Technology Devices Will Reach 64 Million in 2017

October 8, 2013By

Sales of smart glasses, smart watches and wearable fitness trackers reached 8.3 million units worldwide in 2012, up from 3.1 million devices in the previous year, according to researchers at Berg Insight. Growing at a compound annual growth rate of 50.6 percent, total shipments of wearable technology devices are expected to reach 64.0 million units in 2017. According to the... read more

Expert Advice: Get Sporty

October 1, 2013By
mountain bikers, with navigation device

By Mark Sampson In recent years, the sporting world has seen an explosion in the use of GPS. You will rarely spot a runner or cyclist on the road without either a smartphone strapped to their arm or a dedicated GPS device clamped to their handlebars, tracking their every move. The amount of information that the modern sportsperson — from... read more

eTrak Releases PetTrak Pet Locator

September 26, 2013By
eTrak pet tracker.

eTrak has announced the release of its latest product, the PetTrak GPS+ tracking system. Now available for purchase online, PetTrak is a small, lightweight device used to track the location of most pets. PetTrak uses GPS+, eTrak’s patent-pending technology utilizing Wi-Fi, Cell ID, and GPS to deliver accurate location, indoors or out. Users will be able to utilize PetTrak to... read more

Millennial Media Launches Suite of Mobile Measurement Products

September 25, 2013By
millenialmedia

Millennial Media has announced the launch of Omni Measurement Solutions, a suite of measurement products designed to evaluate and demonstrate the effectiveness of mobile campaigns. The new solutions will combine Millennial Media’s extensive first-party data with best-in-class third-party data sources to show the impact on key advertiser metrics driven by a campaign. “Measurement is one of the most important issues... read more

Placecast Unveils PlaceAd Mobile Advertising Platform

September 25, 2013By
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Placecast has launched PlaceAd to enable media buyers to target and reach mobile audiences based on their location. In addition to location, advertisers can target and optimize messaging across criteria including age, gender, interests, device type and operating system, time of day, and weather. PlaceAd is a demand-side platform (DSP) built to maximize the value of location-based inventory on mobile.... read more

Rx Networks Announces Zed, a Precise Indoor Vertical Location Service for Mobile Devices

September 18, 2013By

Rx Networks, Inc., a mobile location technology and services company, today announced a new z-axis determination capability called Zed. This new solution, comprised of a client software library and associated cloud-based data services, is targeted at chipset vendors, device OEMs and application developers seeking to integrate reliable floor-level detection. The announcement came at ION GNSS 2013 in Nashville, Tennessee. Whether... read more

PCTEL Launches Antennas for GPS, GLONASS, BeiDou, and Galileo Apps

September 18, 2013By

PCTEL, Inc. announced the launch of its next generation multi-band GNSS antennas for global timing and precision tracking applications at the ION GNSS Conference being held this week in Nashville, Tennessee. The new antennas, which are designed for use with GPS, GLONASS, BeiDou, and Galileo systems, are being showcased along with other PCTEL antennas at the PCTEL booth in the... read more

Garmin’s New Sports Watches Feature Color Display

September 16, 2013By
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Garmin International Inc., a unit of Garmin Ltd., the global leader in satellite navigation, is now offering the Forerunner 620 and Forerunner 220 GPS running watches, both of which have color displays. The Forerunner 620 offers advanced features like recovery advisor, race predictor and VO2 max (maximal oxygen uptake) estimate to help runners train and achieve race goals. When used... read more