About Janice Partyka
Janice Partyka is principal of JGP Services, www.jgpservices.net, a consulting practice that helps companies with marketing strategy, including investigating new markets, ensuring product roadmaps match market needs, and creating marketing campaigns. Janice develops websites, social media, public relations and overall marketing communication. She also works as an expert witness for the mobile industry and conducts prior art searches for patent cases.
Janice has served in leadership capacities in the wireless industry, leading marketing, business development, media and government relations, including serving as vice president of external affairs for TechnoCom Corporation. She briefed the Obama transition team on broadband issues. Janice was a twice-elected member of the board of directors of the E9-1-1 Institute, which supports the work of the U.S. Congressional E9-1-1 Caucus to ensure implementation of wireless E9-1-1, and she was telecom liaison to the Intelligent Transportation Society's World Congress. Janice is a frequent speaker at mobile and location industry events. Her webinars on mobile applications and technologies draw audiences from more than 40 countries. Janice Partyka is also the founder of www.majorstocareers.com, a web service that helps college students find the right major that will lead to a satisfying career.
Posts by Janice Partyka
Last week, the FCC proposed to update 911 regulations to require carriers to be able to locate 911 calls that are made indoors. The current rules were made in 1996... Read more»
From CES to the Detroit Auto Show, it has been a big month for in-car connectivity that enables vehicle diagnostics, streaming entertainment, telematics and navigation. Ford, GM, Google and Audi... Read more»
Imagine a vault of highly accurate geolocation data that provides look-up service for any device, in any country, based on publicly sent signal data. It is an appealing idea. Mozilla, best known for its popular Firefox browser, is a nonprofit organization dedicated to openness on the web. No one is better positioned to create the very first public geolocation database. Mozilla wants to build the data service with the end goals of enabling innovation and improving location data privacy. The group makes the point that improving the privacy of user data is counter incentivizing for-profit companies that collect this data. Privacy continues to be a major industry issue that has gotten more than one company in trouble with regulators and customers. Read more»
In the location business, we used to talk about tracking — namely, vehicle tracking. We stopped using the term as it sounded too close to Big Brotherism. Vehicle and employee... Read more»
A watershed moment may be approaching for the connected vehicle market. The National Highway Traffic and Safety Administration (NHTSA) is about to start on the path towards mandating connected vehicle... Read more»
Millennial Media has announced the launch of Omni Measurement Solutions, a suite of measurement products designed to evaluate and demonstrate the effectiveness of mobile campaigns. The new solutions will combine... Read more»
Placecast has launched PlaceAd to enable media buyers to target and reach mobile audiences based on their location. In addition to location, advertisers can target and optimize messaging across criteria... Read more»
By Janice Partyka, Contributing Editor for Wireless It has been a busy month. Apple is getting help turning around its embarrassing mapping debacle with an acquisition of HopStop and Locationary.... Read more»