Developers and consumers are divided over where responsibility lies around in-app purchases for mobile games by children. Apple’s settlement of a class-action lawsuit over the use of in-app purchases (IAPs) by children for $100 million sparked considerable disagreement across social media.
According to the terms put forth by Apple, anyone whose children purchased currency, medals, weapons or other virtual goods in an iOS app will be given a $5 iTunes store credit. The parents need to prove they didn’t give their children their iTunes account password, and that the IAPs were made by a minor. If consumers can prove their child spent more than $30, they will be entitled to a full refund rather than an iTunes credit, Apple said.
While some consumers applauded Apple’s decision, there seems to be concern among some developers that the company gave into undue pressure from those involved in the class action suit.
Janice Partyka is contributing wireless editor and columnist for GPS World magazine’s Wireless Pulse newsletter, providing insight on location-aware mobile offerings and technology. As principal of JGP Services, a consulting group, she guides companies with marketing strategy, including investigating new markets, ensuring product roadmaps match market needs, and creating marketing campaigns. Partyka develops websites, social media, public relations and overall marketing communication. Partyka has served in leadership capacities in the wireless industry, leading marketing, business development, media and government relations, including serving as vice president of external affairs for TechnoCom Corporation. She was a twice-elected member of the board of directors of the E9-1-1 Institute, which supports the work of the U.S. Congressional E9-1-1 Caucus to ensure implementation of wireless E9-1-1, and she was telecom liaison to the Intelligent Transportation Society’s World Congress. She is a frequent speaker at mobile and location industry events. Her webinars on mobile applications and technologies draw audiences from more than 40 countries.
Janice Partyka can be reached at email@example.com